1. Why has the cost-plus pricing approach become unprofitable in recent years? How has the cost function changed?2. What are the obstacles to the adoption of an activity-based pricing (ABP) policy to Ideal and other customers? What could O&M do to help overcome these objections?
STT 213
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1. Why has the cost-plus pricing approach become unprofitable in recent years? How has the cost function changed?2. What
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